Google has significantly advanced its AI media generation capabilities with the launch of Veo 3 and Imagen 4 at its annual I/O developer conference on May 20, 2025.
Veo 3, Google's latest video generation model, represents a major leap forward by introducing audio generation capabilities for the first time. The model can create videos complete with synchronized background sounds like traffic noise or birds chirping, and even generate dialogue between characters with accurate lip syncing. Veo 3 demonstrates improved understanding of real-world physics and human expressions, resulting in more realistic and detailed video outputs.
Alongside Veo 3, Google unveiled Imagen 4, its most advanced image generation model to date. Imagen 4 excels at rendering fine details such as intricate fabrics, water droplets, and animal fur with remarkable clarity. The model supports various aspect ratios and can create images at resolutions up to 2K, making them suitable for printing or presentations. Google has also announced plans to release a "fast variant" of Imagen 4 that will be up to 10 times faster than its predecessor, optimized for rapid prototyping and creative workflows.
These powerful AI models serve as the foundation for Flow, Google's new AI-powered filmmaking tool. Flow combines the capabilities of Veo, Imagen, and Gemini to help storytellers create cinematic clips and scenes. The tool offers features like Camera Controls for precise camera movements, SceneBuilder for extending shots seamlessly, and Asset Management for organizing creative elements. Flow enables creators to maintain consistent characters and scenes across multiple clips, providing a more cohesive storytelling experience.
Veo 3 is currently available to Google AI Ultra subscribers in the United States, priced at $249.99 per month, while Imagen 4 is accessible through the Gemini app, Whisk, Vertex AI, and various Google Workspace applications. All content generated by these models includes SynthID watermarks to ensure transparency and combat misinformation.
These advancements reflect Google's commitment to expanding its AI capabilities to more users, with the company also announcing that Gemini apps now have more than 400 million monthly active users, demonstrating the rapid adoption of its AI technologies.