Strong rule: style --- Ultra-tacky 2010s Facebook ad style, cheap satu... ---. Split-screen composition. On the left side are the dirty, stained grey boxers from the first scene. On the right side are clean, fresh, dark bamboo boxers. A big, thick red arrow in the center points from the dirty boxers on the left to the clean ones on the right. The background is a plain, ugly light grey. Style: direct-response ad, high contrast, saturated colors, film grain.
